As you begin your investing journey, you are going to come
across many admonishments to avoid market timing; entreaties warning you about
its dangers, tax inefficiencies, and potentially severe risks. Pay attention to
these well if you want to build wealth and avoid catastrophic wipeout or
permanent capital impairment. To help you do just that, I want to take some
time to discuss market timing so you better understand it, know how to
recognize market timing when you see it (even if it is in your own behavior),
and how to differentiate it from other, more intelligent strategies.
Before we can begin, we need to address one simple question:
"What is market timing?". To discover the answer, you need to
understand that in almost all cases, there are really only three underlying
methodologies a person or institution can use to acquire any asset, be it
stocks, bonds, mutual funds, real estate, private businesses, or intellectual
property. Let's expand upon them here.
Valuation: When a valuation approach is used, a person
examines the net present value of the discounted cash flows, among other
techniques, to arrive at what is known as "intrinsic value". It
answers the question, "If I owned this asset 'from now until doomsday', as
one famous investor quips, and wanted to earn a rate of return of [x]% per
annum, how much would I have to pay to enjoy a high probability of generating
my required rate of return?" It can
take a decade of accounting, finance, and practical, applied experience to be
able to fully take advantage of this approach because it requires knowing how
the pieces fit together and treating securities such as stocks as if they were
private enterprises; e.g., whether net earnings are "high quality" or
suffer from a disproportionate degree of accruals indicating the cash flow
isn't as real, or unrestricted, as one might hope. No matter what fads or fashions come and go,
ultimately, reality wins and valuation, like gravity, exerts its influence. Valuation is precisely that: The reality upon
which everything else relies no matter how much people or institutions want to
ignore it. It always wins in the end.
Formula or Systematic Acquisitions: When people don't know
how to take advantage of valuation, or they have no interest in the time it
requires to do it, they may engage in what is known as a formula or systematic
approach to portfolio construction.
Basically, a certain amount of money or a set percentage of cash flow is
used to regularly acquire assets regardless of market or asset level, hoping
that the highs and lows will balance each other out over the decades. Techniques such as dollar cost averaging or
funding a 401(k) through payroll deductions are real-world examples. Taking advantage of direct stock purchase
plans and dividend reinvestment plans is another example; regularly having
money taking out of your checking or savings account to acquire ownership in
businesses that you want to hold for the long-term.
Market Timing: With market timing, the portfolio manager or
investor is speculating that the price, rather than value (the two can diverge
temporarily, sometimes for extended periods of time that lasts for years), will
increase or decrease. He or she then attempts to make a profit by predicting
what other people will do rather than based on the underlying cash flows and
other relevant variables you see in the valuation approach. Market timing can
often be coupled with leverage, either in the form of borrowed money such as
margin debt or stock options, such as the buy side of calls. The primary appeal
of market timing is that despite the near impossibility of doing it regularly
with any degree of success, one or two correct calls, coupled with enough risk,
can mean getting rich overnight rather than achieving financial independence
over many decades as the other two approaches may require. Yielding to that siren call has resulted in
countless hopes and dreams being dashed upon the rocks of error, speculation,
and impatience.
To understand the difference between valuation, formula or
systematic acquisitions, and market timing, let's go back in time to a great
historical case study: The 1990's stock market boom.
By the time March of
2000 had rolled around, equity valuations had become truly insane in parts of
the market. The earnings yield on enormous blue chip stocks such as Wal-Mart,
which had little chance to grow at historical rates due to sheer size, was a
paltry 2.54% compared to the 5.49% you could get holding long-term Treasury
bonds. Stated another way, the market efficiency had completely broken down to
the point you could get nearly double the return by parking your money in the
safest asset in the world rather than owning the country's largest retailer. How would different types of investors
approach this sort of thing?
Valuation-Driven Investors reallocated a significant portion
of their portfolio from equities to other assets, unwilling to deal with the
insanity any longer. John Bogle, the
Princeton-educated economist who founded Vanguard and made the index fund a
household concept after he launched the first S&P 500 fund back in the
1970s, famously liquidated a vast majority of his personal stock holdings and
moved it into bonds, where yields were far more attractive as he could no
longer justify the valuation levels of stocks.
Warren Buffett had his holding company, Berkshire Hathaway, merge with a
giant insurance conglomerate known as General Re which had the effect of radically
altering the ratio of stocks-to-bonds in the firm's portfolio in favor of fixed
income securities while allowing him to retain the deferred tax liabilities on
his appreciated stakes of Coca-Cola, Gillette, and The Washington Post. Dr.
Jeremy Siegel at Wharton Business School penned op-eds in major newspapers
warning that valuation levels had become completely unhinged from reality; that
it was a mathematical certainty businesses could not be worth the prices
investors were paying based on any reasonable corporate earnings projection.
Formula or Systematic Investors continued what they were
doing, paying ridiculous prices for assets that, from the time of purchase,
took more than a decade to burn off their overvaluation but that actually
recovered much faster due to the substantial drop in stock prices that occurred
between 2000 and 2002 when the wheels came off the Internet bubble. This had
the effect of largely averaging out prices so that the overall experience was
still somewhat satisfactory.
Market Timers placed bets in any and all directions based
upon their personal hypothesis about what was going to happen. Some went bankrupt as investors realized
there was no valuation foundation upon which the equities they had acquired
could rest, resulting in declines of 90%, 95%, and in some cases 100% before
tax loss offsets. Some got rich,
shorting the whole mess by accurately predicting the timing of the
collapse. Some broke even. A lot of the institutional asset management
companies and funds that specialized in trading shares of the technology giants
either were merged into non-existence or went out of business after investors
abandoned them following horrific life-altering losses.
Inexperienced or Amateur Investors Sometimes Confuse
Valuation-Driven Decisions with Market Timing When They Have Nothing In Common
Formula or systematic investors who aren't experienced and
don't understand more than the rudimentary basics of portfolio management
frequently seem to confuse valuation-driven approaches with market timing even
though there is almost nothing in common between the two. The moment you say,
"I'm going to buy ownership in [insert asset here] because I think it is
cheap relative to the intrinsic value and plan on holding it for the next few
decades as part of a diversified portfolio", they scream, "Market
timing!". Stop listening because
whatever comes out of their mouth from that point on is likely nonsense.
A real world illustration might help. John Bogle at Vanguard
wasn't engaging in market timing when he looked at the returns on stocks versus
the returns on bonds during the dot-com bubble and decided that investors were
faced with a once-in-a-lifetime mispricing event. He wasn't being irrational or
speculating when he took his bond component down to 25% or less, as he told one
Morningstar conference at the time. He
had no opinion about whether stocks would be up or down a month, or even a
year, from the time he made the comment and switched his personal asset class
exposure. He simply knew that the then-valuation levels were not sustainable
and represented reckless abandonment of sane behavior. There was no underlying meat (earnings and
assets) for much of the stock market sizzle (stock price).
The best way to differentiate between a valuation approach
and a market timing approach is to ask: "Why is this being
done?" If the answer is because an
asset is or isn't attractive relative to its cash flows and assets, it's
valuation. If it's because there is a fear or hope that the asset will
increase/decrease in price for any other reason -- macroeconomic, political,
emotional -- it's market timing.
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